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Cover letters, New Zealand style

How to write a cover letter in New Zealand

One page. Four short paragraphs. Written for the job in front of you, not copied from the last one. Here is the format Kiwi employers expect, how long it should be, what goes in each paragraph, and a full example for a first job. Then a free tool writes yours from the ad.

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The short answer

What a New Zealand cover letter looks like

If you only read one part of this page, read these four.

LengthOne page, 250 to 350 words

Three or four short paragraphs. If it runs onto a second page, it is not being read.

FormatSame header as your CV

Your name, phone, email and suburb at the top. A greeting. The paragraphs. A sign off. No fancy layout.

GreetingDear Sarah, or Kia ora

Use the name if the ad gives one. If not, Dear Hiring Manager. Never To whom it may concern.

SendingPDF, or in the email

Attach it as a PDF named with your name. If the ad says to email your application, the letter is the email.

The format

What goes where, top to bottom

Seven parts. Most people get the first two and the last one right and lose the job in the middle.

1

Your header

Your name, mobile number, email address, and your suburb and city. That is all. No street address, no photo, no date of birth. Make it match the top of your CV so the two documents look like a pair.

2

The greeting

Dear Sarah if the ad names Sarah. Kia ora Sarah works just as well and reads as local. If there is no name, Dear Hiring Manager. Check the spelling of the person and the company. A wrong name is the fastest way into the no pile.

3

Paragraph one: the job

Two sentences. The job you are applying for, where you saw it, and one plain line on why you want it. "I am applying for the Retail Assistant role advertised on FindMeAJob. I shop at your Te Rapa store and I would like to work there."

4

Paragraph two: what you bring

Pick two or three things from the ad and match each one to something you have actually done. Reliable: you held a paper run for two years. Good with people: you coached the junior netball team. Cash handling: you ran the till at the school canteen. Real examples, not adjectives.

5

Paragraph three: why them

One or two sentences that prove you read the ad and know the business. Their hours suit you. You use their product. You liked how staff treated you. This is the paragraph that gets rewritten for every job.

6

Paragraph four: the ask

When you can start, what days you are available, and that you would like to meet. If the role needs it, say you hold a full licence or have the right to work in New Zealand. Thank them for reading.

7

The sign off

Kind regards, or Ngā mihi, then your name. Nothing else. Your contact details are already at the top.

A full example

A first job cover letter, start to finish

For a school leaver applying for a retail role in Hamilton. Under 250 words. Change the details, keep the shape.

Aroha Ngata027 000 0000 · aroha.ngata@email.com · Dinsdale, Hamilton

Kia ora Sarah,

I am applying for the Retail Assistant role at your Te Rapa store, advertised on FindMeAJob. I finished Year 13 at Fraser High School last month and I am looking for my first full time job. I shop at your store and I would like to work there.

The ad asks for someone reliable who is good with people and comfortable handling cash. I held a paper run in Dinsdale for two years without missing a morning. I coached the Year 9 netball team this season, which meant turning up early every Saturday and keeping fourteen people organised. I ran the till at the school canteen on Fridays, counting the float at the start and end of each shift.

I like that your store is open seven days, because I can work weekends and evenings and I am happy to start on the days other people do not want.

I am available to start immediately and I hold my restricted licence. I would like to come in and meet you. Thank you for reading my application.

Ngā mihi,
Aroha Ngata

Why it works: every claim has an example. It names the store and the ad. It answers availability before anyone has to ask. It is 230 words.
What employers notice

The mistakes that get a letter put down

Every one of these is easy to fix. None of them are about talent.

Repeating the CV

The CV lists what you did. The letter explains two or three of those things and why they matter for this job. If the letter reads like the CV in sentences, it adds nothing.

One letter for every job

Employers can tell in a line. Keep the header and the sign off. Rewrite paragraphs three and five for each ad, and name the company.

Big words

"I am a highly motivated individual with a passion for excellence" says nothing. "I turned up to my paper run every morning for two years" says reliable.

To whom it may concern

It tells the reader you did not look for a name. Use the name in the ad, or Dear Hiring Manager, or Kia ora.

Over a page

Nobody reads page two. Cut the paragraph about your hobbies and the one about your journey. Keep the examples.

Unedited AI text

Employers are now reading a lot of letters that sound the same. A draft from a tool is fine. Sending it without changing a word is not. Read it aloud and fix anything you would never say.

Forgetting the practical lines

When you can start, which days you can work, whether you have a licence or the right to work. For an entry level role these are half of the decision.

Spelling the company wrong

Check the company name, the person's name and the job title against the ad. Then check them again.

No work history yet

What to write when you have no experience

You have more than you think. The job is matching it to the ad.

School

Subjects that fit the job, a role like prefect or peer support, a project you finished, attendance you are proud of.

Sport, clubs and church

Turning up every week, being on time, working in a team, coaching or organising younger people. Employers read all of that as reliability.

Family and community

Helping in a family business, caring for younger siblings or grandparents, marae work, volunteering. Say what you actually did and for how long.

Licences and tickets

A restricted or full driver licence, first aid, a food safety certificate, a forklift ticket. Name them plainly. For many entry level roles a licence is the deciding line.

Availability

Weekends, evenings, an immediate start. For a first job this is often the thing that gets you the interview. Say it clearly in the last paragraph.

Paste the job ad. Get a letter in your voice.

The free FindMeAJob tool writes a one page New Zealand cover letter from the ad and whatever you tell it about yourself, in plain English. You edit every line before you download it. No payment, no account needed to start.

Write my cover letter →
FAQ

Cover letter questions New Zealanders ask

How long should a cover letter be in NZ?
One page. Between 250 and 350 words, in three or four short paragraphs. New Zealand employers read cover letters quickly, and a letter that runs onto a second page is usually not read at all.
Do I need a cover letter in NZ?
Send one whenever the ad asks for it, and whenever you are applying by email. For entry level roles the cover letter often matters more than the CV, because it is where you explain why you want this job when your CV is short.
How do I address a cover letter in NZ?
To the named person if the ad gives one, as in Dear Sarah or Kia ora Sarah. If there is no name, write Dear Hiring Manager or Kia ora. Avoid To whom it may concern. Check the spelling of the company name.
What is the New Zealand cover letter format?
Your name and contact details at the top, a greeting, then four short paragraphs: the job you are applying for and where you saw it, what you bring that matches the ad, why this employer, and your availability with a thank you. Sign off with Kind regards or Ngā mihi and your name.
Can I use the same cover letter for every job?
No. Employers can tell. Keep your header and sign off the same, and rewrite the middle two paragraphs for each ad. Naming the company and one thing you know about it is the difference between a letter that gets read and one that does not.
What do I write in a cover letter if I have no experience?
Write about what you have done: school, sport, volunteering, helping in a family business, a part time job, a driver licence. Match each one to something the ad asks for. Say plainly that you are reliable, keen to learn and available, and say when you can start.
Should I use AI to write my cover letter?
Use it for a first draft, then edit it so it sounds like you. Employers now see a lot of letters that read the same. The free FindMeAJob tool writes from the job ad in a plain New Zealand voice and lets you edit every line before you download it.
What is the difference between a CV and a cover letter?
The CV lists what you have done. The cover letter says why you want this job and why you would be good at it. Do not repeat the CV in the letter. Pick two or three things from it and explain them.
Next

Now the rest of the application

How to write a CV in NZLength, format, what to leave out, and an example for a first job. Score your CVOut of 100, free, with the fixes listed. Interview questionsThe ones NZ employers actually ask, and how to answer. Browse entry level jobsLive roles across New Zealand that need little or no experience.